EducationCareers.ie WordPress Blog

Slogan Studios recently worked with EducationCareers.ie to overhaul the blog on there website. The project involved the installation of WordPress to allow their staff to easily make updates to the content of the blog and offer their visitors a more valuable experience. Slogan Studios customised the design of the blog to reflect the colour scheme and layout of the main website and also added essentail functionalities for social network marketing to allow users to ‘Like’ and share articles with their fellow teachers on Facebook, Twitter, LinkedIn and more. Check out the results by clicking here.

EducationCareers.ie Blog by Slogan Studios

Posted in Latest Projects | Tagged , | Comments closed

Logan’s Logo

Slogan studios recently completed redesigning loganmclain.com, the website of Irish artist Logan McLain. The redesign also included a logo for the artist.

Logo by Slogan Studios

 

 

Posted in Latest Projects | Tagged , | Comments closed

Beach Backpackers Hostel

Slogan recently worked with Beach Backpackers Hostel, Rio de Janeiro on a project involving a range of outcomes.

The first step was to establish a visual identity for the hostel with the development and design of a logo. The hostel is located close to Botafogo Beach in Rio de Janeiro so the owner wanted this reflected in the design.

Logo by Slogan Studios

Next, a website was designed which followed the look and feel of the logo. The website was built using WordPress, SEO was carried out including listings on Google Places and the implementation of Google Analytics and a weblog to increase traffic. The hostel owner reported a 30% increase in booking enquiries within two weeks of the site being indexed on Google and traffic has steadily increased.

Beach Backpackers Hostel Website by Slogan Studios

Following this, printed collateral was required in the form of an advertisement. This is to be included on a tourist map produced by another local business.

Beach Backpackers Hostel Map Advert by Slogan Studios

The hostel also required a business card to be given to guests and for distribution to flier racks in other hostels beyond of Rio. Interestingly, the most common format in Brazil is 90mm x 50mm which is a longer, slimmer version than what Irish businesses tend to use.

Beach Backpackers Hostel Business Card by Slogan Studios

Beach Backpackers Hostel provides tours and activities to guests, notices about available excursions were hung on the walls. However these were simple black and white pages produced in MS Word and lacking any design consistency in terms of layout, imagery or typography. Over twenty new notices were developed in line with the rest of the hostels new image. These posters feature images (and grammatically correct English!) and have already led to an increase in tour bookings.

Beach Backpackers Hostel Tour Notices by Slogan

Posted in Latest Projects | Tagged , , , , , , | Comments closed