Slogan Studios » Slogan Design Studios | Graphic Design in Dublin for Print & Web

EducationCareers.ie WordPress Blog

Slogan Studios — Sun, 12 Jun 2011 11:02:04 +0000

Slogan Studios recently worked with EducationCareers.ie to overhaul the blog on there website. The project involved the installation of WordPress to allow their staff to easily make updates to the content of the blog and offer their visitors a more valuable experience. Slogan Studios customised the design of the blog to reflect the colour scheme and layout of the main website and also added essentail functionalities for social network marketing to allow users to ‘Like’ and share articles with their fellow teachers on Facebook, Twitter, LinkedIn and more. Check out the results by clicking here.

Logan’s Logo

Slogan Studios — Fri, 18 Mar 2011 05:08:28 +0000

Slogan studios recently completed redesigning loganmclain.com, the website of Irish artist Logan McLain. The redesign also included a logo for the artist.

Beach Backpackers Hostel

Slogan Studios — Tue, 11 Jan 2011 07:05:49 +0000

Slogan recently worked with Beach Backpackers Hostel, Rio de Janeiro on a project involving a range of outcomes.

The first step was to establish a visual identity for the hostel with the development and design of a logo. The hostel is located close to Botafogo Beach in Rio de Janeiro so the owner wanted this reflected in the design.

Next, a website was designed which followed the look and feel of the logo. The website was built using WordPress, SEO was carried out including listings on Google Places and the implementation of Google Analytics and a weblog to increase traffic. The hostel owner reported a 30% increase in booking enquiries within two weeks of the site being indexed on Google and traffic has steadily increased.

Following this, printed collateral was required in the form of an advertisement. This is to be included on a tourist map produced by another local business.

The hostel also required a business card to be given to guests and for distribution to flier racks in other hostels beyond of Rio. Interestingly, the most common format in Brazil is 90mm x 50mm which is a longer, slimmer version than what Irish businesses tend to use.

Beach Backpackers Hostel provides tours and activities to guests, notices about available excursions were hung on the walls. However these were simple black and white pages produced in MS Word and lacking any design consistency in terms of layout, imagery or typography. Over twenty new notices were developed in line with the rest of the hostels new image. These posters feature images (and grammatically correct English!) and have already led to an increase in tour bookings.